Radio Sales System PLATFORM
A unified platform for radio professionals to streamline media sales and daily operations.
Create a unified platform tailored for radio professionals, enabling salespersons to seamlessly handle both media sales and efficiently manage their daily activities within the radio industry.
Timeline
From explorations to final designs in 12 weeks while working with multiple projects at the same time
Background
The company was in a moment of rethinking the user experience of the product focus to increase the market share and be more competitive to potential clients.
The main objective was to further solidify its market strength with a new visual and better easy of use for different extreme users profiles.
Warm up, workshop and immersion
To initiate the project, our primary focus was to gain a comprehensive understanding of the client and their existing product line.
In an initial workshop session, we delved into crucial aspects such as product features, user needs, the user journey, and existing hypotheses.
Subsequently, we embarked on an in-depth phase dedicated to comprehensively analyzing the diverse range of current products. Our aim was to discern the functionality of each product, the specific issues they addressed, and identify potential opportunities for enhancement.
User research + workshop
Following the immersion phase, we conducted a series of user interviews involving stakeholders and end-users. Upon completion of the interviews, we synthesized our findings by categorizing and clustering the responses to identify common themes and patterns.
Wireframes
Here, the outcomes and achievements of the project are highlighted, including user feedback, adoption rates, and sales increase.
Increased Efficiency
Users report significant time savings and improved productivity.
Positive User Feedback
High user satisfaction ratings and positive reviews highlight the app's intuitive interface.
Increase in sales
The softaware gave the user more visibility and helped users sell more.
Manage spots sales faster
Manage your clients
A place where the user can manage all the clients informations
Basic settings
Users can organize what they are selling in a easier way
overall view of the sale
User can easily see what he is offering the final client
